What is Stinto?
This article will help you understand what Stinto is, how it works and the many ways you and your organzation will benefit.
Stinto is a lead capture and CRM enrichment platform that turns in-person meetings, events and networking conversations into structured, actionable CRM data.
Stinto captures contact details through QR codes, NFC, business-card scanning and other methods, lets sales professionals record conversation notes, automatically follows up with contacts and synchronises the resulting data with their CRM.
Stinto also includes digital business cards as one of its lead-capture methods.
The issue with lead capture and CRM enrichment
The best leads for your organisation typically come from real live conversations at conferences and events. Unfortunately, these opportunities are more often than not squandered, as business cards are rarely entered into the CRM or are outright lost, while LinkedIn connections remain on employees' private accounts and lack direct contact information. Furthermore, the important points from the conversations are forgotten.
Lead capture: 52% of leads never receive a follow-up
CRM enrichment: Less than 37% of sales reps log in and update their CRM system daily.
Time spent: Sales professionals spend roughly 17% to 19% of their total workweek on manual CRM data entry and pipeline updates.
Poor Data quality: Over 75% of sales teams lack high confidence in the accuracy of their CRM records because data entry is incomplete or skipped.
Stinto's solution
Stinto lead capture and CRM enrichment platform improves the ROI of every meeting, even or conference. Automatic personalised follow-up lands in their inbox already before they leave the booth together with a two way contact exchange. No need for manual data entry until later on.
Stinto streamlines the capture of contact information and insights for new leads, existing customers, and partners in the CRM, without hassle. We do this by giving you a company account with an integration to your CRM system, beautiful business cards for your employees, and a two-way contact exchange with instant follow-up,automatic personalised follow-up event templates including sales materials that automatically land in their inboxes. Here is how it works:
- Create a company account for your organisation.
- Invite employees so they get their own beautiful digital business card and their StintoTap (NFC card) with a custom design.
- Employees can build connections by connect by QR or StintoTap
- Make a voice-to-text note about your conversation.
- Direct contact info and notes go straight to your CRM
Benefits for your employees include
- Instant Lead capture - 25% bigger chance of qualifying a lead and 25% faster to close a deal - no leads lost.
- 100% Automatic Personalised Follow-up emails - guaranteed follow-up for all leads.
- Relationship intelligence (Where, when and how,next step) via voice to notes = 4x faster than taking manual notes.
- Unified sales approach across all sales rep, no matter which event, conference or region.
- Information about the clients from first point of contact. Not just information about the deal making.
- Less administrative work - focus is on the conversion
- Remembering previous conversations improves your relations with your clients.
Benefits for organisations include
- Increase ROI on your meetings, events and conferences.
- Accountability on post event lead capture success
- 100% CRM enrichment: Easy for employees to share contacts and insights to the CRM
- Improved primary data in real time
- Save time and money with our 100% digital process for handling contact data.
- Fewer missed opportunities and better sales conversations
- Preserve leads even after employees leave your company.
- Minimise data decay with self-updating contact information in your CRM
- Building long-lasting business relationships
Ready to get started?
Get your organisation started on Stinto today
